Awake NY is a clothing brand celebrated for its vibrant streetwear aesthetic and deep cultural references. With its striking graphics and meticulous attention to detail, Awake NY fuses urban style with a canvas of artistic expression that resonates across the scene.
For those vibing with Awake NY's ethos, brands like Aime Leon Dore stand out for their polished take on streetwear infused with a dash of luxury, while Noah combines ethical fashion with a playful spirit that nods to retro influences. Palace, with its skate roots and bold graphics, brings an irreverent edge, perfectly complementing the multi-layered tapestry of today's streetwear landscape. Explore the full list of brands below that echo the spirit of Awake NY.
Aimé Leon Dore is streetwear brand out of Queens, New York that has become a favorite of street enthusiasts in NYC and around the world. Throughout the years it has evolved into one of the most sought after brands known for its elevated and 'urban preppy' style. Discover more brands like ALD here.
Brendon Babenzien founded the environmentally friendly streetwear brand Noah in 2015 after leaving his post as the creative director of Supreme. As a homage to his NYC skate roots, the brand combines urban and active lifestyle aesthetics with a wide range of traditional design references. Noah is inspired by both defiance and elegance, and he employs a conscious balance of rebellion and sophistication.
Originally founded as a skate team in 2010, Palace has grown into a fully-fledged skateboarding crew and streetwear phenomenon. With highly anticipated drops, you'll find a wealth of references into their designs that celebrate broader elements of British culture and 90s streetwear fashion.
Based out of LA, Brain Dead is a creative collective and clothing brand that has taken the streetwear world by storm. With their iconic brain logo and graphic-led approach, they've formed a movement that takes cues from post-punk, underground comics and skateboarding.
Carhartt WIP is a sub-brand of Carhartt, focused on fashion and urban wear. It's known for its rugged, durable and high-quality clothing and accessories, which have been reinterpreted and updated with design aesthetic in-mind.
Stussy is an California-born clothing brand known for its streetwear and surf-inspired clothing. Stussy, with it's iconic logo, was one of the first streetwear brands and helped to establish the genre and popularize it.
Ronnie Fieg, a legend amongst sneakerheads as a prominent footwear designer, founded Kith in 2012. Fieg has over 20 years of hands-on experience in the footwear industry and was able to build Kith as an extension of his mind, seeking to transform the fashion industry one shoe at a time. He has since built one of the most sought after streetwear brands that blends contemporary design with a more urban aesthetic.
Supreme is an NYC streetwear and skateboarding brand known for its limited-edition drops and collabs with premier brands and artists. Supreme's collections feature a mix of streetwear and skate culture-inspired clothing, accessories, and skateboard decks.
Only NY, founded in 2007, has created a fun-loving and community-based NYC streetwear and skate brand. Their graphic-based approach to design brings forth the pulse of NYC in a colorful way. You'll find a wide range of street, sport, and outdoor apparel and accessories. Discover more brands like Only NY here.
Adsum (which means “here” in Latin) has been developing a contemporary wardrobe of menswear classics since 2015. Their pieces are inspired by urban and rural life in the American Northeast and stand out in a low-key way. For an technically sophisticated and laidback brand, look no further than Adsum.
Launched by Sofia Prantera in 2010, this label feels out of the future, creating a part streetwear part contemporary fashion line. They make small quantities, from the best quality raw materials all sourced ethically and responsibly.
Dime is a skateboarding-inspired brand known for its irreverent and humorous approach to design, often featuring playful graphics and bold colors. They have gained a cult following in the skate community and have collab'd with brands like Vans and New Balance.
Patta is a Dutch streetwear brand known for its streetwear-inspired clothing and accessories, which blend classic European sportswear with contemporary urban style. Expect bold graphics and unique colorways, as well as its collaborations with other brands and artists.
Alltimers is a New-York based streetwear company that is a mix of skate culture and sheer fun. From skateboard decks to hoodies expect illustrative designs that will put a smile on your face.
