Rip Curl epitomizes the adventurous spirit of surf culture, blending performance with an effortlessly cool aesthetic. With their focus on carefully crafted silhouettes, comfortable fits, and durable materials, they create pieces that are as functional in the waves as they are stylish on the shore. From vibrant board shorts to cozy, weather-resistant jackets, Rip Curl is perfect for those who live life with a sense of freedom and thrill.

Brands like Billabong, Volcom, and Hurley resonate with the same ethos, offering surf-inspired apparel that embraces both style and functionality. RVCA's blend of art and attitude further aligns with Rip Curl's adventurous vibe, making these labels a natural fit for the modern surf enthusiast. Dive into our full list to discover more about these incredible brands that embody the essence of seaside living.

How We Rank
Price
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Billabong

Size Guide
$$
Med
$$ (Med)
Casual
Surf
Origin
Gold Coast, Australia
Made in
Asia
Founded
1973
Billabong is known for its surf-inspired clothing and accessories. Their collections feature beachy prints, casual cuts, and comfortable fabrics, perfect for a day at the beach or a laid-back lifestyle.
$$
Med
$$ (Med)
Casual
Skateboarding
Origin
Costa Mesa, USA
Made in
Asia
Founded
1991
Volcom is a clothing brand known for its edgy and alternative style, with a focus on skateboarding and surfing culture. Their clothing and accessories feature bold graphics, unique prints, and a rebellious attitude that appeals to a younger demographic.
$$
Med
$$ (Med)
Casual
Surf
Origin
Costa Mesa, USA
Made in
China, Thailand
Founded
1962
Hurley is a surf-inspired clothing brand that offers a range of apparel and accessories for men, women, and children. Known for their innovative designs and high-quality materials, Hurley combines style and functionality to create clothing that is perfect for both the beach and the streets.
$$
Med
$$ (Med)
Streetwear
Surf
Origin
Costa Mesa, USA
Made in
Asia
Founded
2001
RVCA is known for its unique blend of art, fashion, and street culture. The brand is recognized for its quality clothing and accessories that appeal to the creative and active lifestyle of its customers.

Element

Size Guide
$$
Med
$$ (Med)
Sustainable
Skateboarding
Origin
Irvine, USA
Made in
Asia
Founded
1992
Element is a skateboarding-inspired clothing brand that is known for its comfortable and stylish apparel. Their clothing is designed to be both functional and fashionable, with a focus on sustainability and eco-friendliness.

Brixton

Size Guide
$$
Med
$$ (Med)
Sophisticated
Minimalist
Origin
Brixton, England
Made in
Asia.
Founded
2004
Brixton is a clothing brand that is known for its timeless and classic designs that are inspired by music, culture, and the people who wear them. Their collections include hats, jackets, pants, and shirts that are made with high-quality materials and are designed to last.
A women wearing a Stüssy green & black embroidered reversible jacket

Stüssy

Size Guide
$$
Med
$$ (Med)
Streetwear
Surf
Origin
Los Angeles, USA
Made in
Asia & North America
Founded
1980

Stussy is an California-born clothing brand known for its streetwear and surf-inspired clothing. Stussy, with it's iconic logo, was one of the first streetwear brands and helped to establish the genre and popularize it.

$$
Med
$$ (Med)
Innovative
Sportswear
Origin
Foothill Ranch, USA
Made in
Asia
Founded
1975
Oakley is a well-known brand in the sports industry, specializing in high-performance eyewear, apparel, and accessories. Their products are designed to meet the demands of athletes and outdoor enthusiasts, providing them with innovative and stylish solutions for their needs.
An image of VANS green otw old skool reissue 36 sneakers
$-$$
Low-Med
$-$$ (Low-Med)
High-quality
Origin
Anaheim, USA
Made in
China, Vietnam
Founded
1966

Vans is an American footwear and apparel brand that is best known for its skateboarding shoes. The company was founded in Anaheim, California, in 1966, and has since expanded to offer a range of casual footwear and clothing.

Ripndip

Size Guide
$-$$
Low-Med
$-$$ (Low-Med)
Playful
Graphic-forward
Origin
Los Angeles, USA
Made in
Asia
Founded
2009

Ripndip is a skate-inspired clothing brand known for their extensive line of playful designs featuring a cat named Lord Nermal.

Patagonia

Size Guide
$$
Med
$$ (Med)
Quality Technical
Ethical
Origin
Ventura, USA
Made in
China & USA
Founded
1973

Founded in 1973, Patagonia is an American clothing company that markets and sells outdoor clothing. The first store opened in  Ventura, California selling bespoke mountain climbing gear before expanding its product line to include apparel created for other outdoor sports such as surfing. In addition to sportswear, Patagonia today also offers outdoor products such as camping food, sleeping bags, and backpacks. Discover more brands like Patagonia here.

Quiksilver

Size Guide
$$
Med
$$ (Med)
Quality Outdoors
Origin
Torquay, Australia
Made in
Asia
Founded
1969

Quiksilver is an American surf and outdoor brand known for its high-quality surfwear and outdoor clothing. They are known for their wide range of surf-inspired clothing, including wetsuits, board shorts, and rash guards, as well as a variety of other outdoor clothing and gear, including jackets, pants, and backpacks. They also offers a line of snowboard and ski clothing.

$$
Med
$$ (Med)
Surf
Origin
USA
Made in
Unknown
Founded
2017

Former is an independently owned and operated clothing brand founded by Craig Anderson, Dane Reynolds, Austyn Gillette and Dylan Rieder. Through harnessing the creativity of some of the most influential surfers of our generation, they've created a brand they not only want ride for, but to wear too.

13 Brands like Rip Curl

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How We Rank

Every brand in our lists earns a Similarity Score, showing how closely it aligns with the featured label. We evaluate each through four core pillars outside of certain intangible traits:

Style (40–50%): overall aesthetic and silhouette
Fit (20–30%): tailoring, proportion, and ease
Color (10–20%): tone and palette choices
Price (10–20%): accessibility and value

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Whether you’re here for a similar vibe, price point, or quality, we hope this list of brands similar to Rip Curl pointed you in the right direction. Want us to cover another brand? Send us a note!

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