#1
Bass Pro Shops
American outdoor retailer whose RedHead and Ascend apparel and bass-logo caps have crossed from fishing and hunting gear into everyday casualwear.
19 Brands like Sanuk
Ranked by brand similarityWe compared 19 brands similar to Sanuk on fit, price and aesthetic — across a range of price points, led by Bass Pro Shops and Stio.
If you love the laid-back, comfortable style of Sanuk, you'll find similar vibes in brands like Roark Revival, Reef, and HAVAIANAS. Each of these brands shares an emphasis on casual comfort, quality materials, and a budget-friendly approach, making them excellent alternatives for outdoor enthusiasts. Whether you’re seeking stylish sandals, surf-inspired apparel, or eco-friendly options, brands like Sanuk provide a variety of choices that merge functionality with everyday style.
#2
Stio
Jackson, Wyoming outdoor brand making Gore-Tex shells, insulated jackets and fleece for mountain-town life, sold largely direct-to-consumer.
#3
Roark Revival
California travel-and-surf apparel brand founded by Ryan Hitzel, building each collection around real expeditions and illustrated storytelling.
The weekly disco
Like these brands? Keep discovering.
One email a week — new brands worth knowing and the markdowns actually worth clicking.
Free · One email a week
#4
Olukai
Hawaii-inspired premium footwear brand from Irvine, California, known for supportive contoured sandals, leather slip-ons and beach-to-dinner styling.
#5
Passenger
British outdoor and travel clothing brand selling recycled-fabric fleeces, shells and tees direct-to-consumer, planting a tree for every order.
#6
Battenwear
New York label founded in 2011 by Shinya Hasegawa, reworking mid-century American surf and mountain gear into lightweight, packable everyday clothing.
#7
Drink Water Snowboarding
Snowboarder-run apparel brand and anti-energy-drink campaign selling tees, hoodies, hats and bottles under a faucet logo.
#8
Reef
Reef is a California surf brand best known for cushioned flip-flops, sandals and beach-ready casual footwear.
#9
BURLEBO
BURLEBO is a Texas outdoor lifestyle brand making camo-heavy shorts, swim trunks, hoodies and caps for hunting and fishing culture.
#10
HAVAIANAS
Brazilian brand behind rubber flip-flops with rice-grain soles, made by Alpargatas since 1962 and now spanning slides, platforms and closed footwear.
#11
Fjallraven
Swedish outdoor brand from Örnsköldsvik known for G-1000 waxed cotton gear, Greenland jackets and the Kånken backpack; part of Fenix Outdoor International.
#12
Timberland
American outdoor footwear brand, owned by VF Corporation, known for its waterproof 6-Inch Premium yellow boot and streetwear collaborations.
#13
The Critical Slide Society
Independent Central Coast surf label making artwork-driven boardshorts, tees and relaxed menswear rooted in an anti-competitive surf culture.
#14
Quiksilver
Australian-founded surf label, owned by Authentic Brands Group since 2023, known for boardshorts, wetsuits and snow outerwear.
#15
Billabong
Australian surf brand from 1973, known for triple-stitched boardshorts, wetsuits and beach-print casualwear; now owned and licensed by Authentic Brands Group.
#16
Hurley
California surf and lifestyle brand founded by Bob Hurley, known for Phantom boardshorts, graphic tees and beachwear, now owned by Bluestar Alliance.
#17
RVCA
Costa Mesa surf-skate-art label now owned by Authentic Brands Group, known for boardshorts, graphic tees and its "Balance of Opposites" logo.
#18
Rip Curl
Australian surf brand from Torquay, Victoria, known for performance wetsuits, boardshorts and beach apparel, owned by KMD Brands.
#19
Volcom
Costa Mesa boardsports apparel brand known for the Stone logo, boardshorts and snow outerwear, now owned by Authentic Brands Group.
How we ranked these
Disco ranks brand alternatives using style overlap, category overlap, price tier, fit, colour palette, and cultural context. Read the full methodology →
Common questions
Frequently Asked Questions
What brand is most similar to Sanuk?
By Disco's similarity score, Reef is the closest match to Sanuk on this list, followed by Olukai and Quiksilver.
Cheaper alternatives to Sanuk
HAVAIANAS sits below Sanuk on the Disco price scale ($ against $$).
What is Sanuk known for?
Sanuk is primarily celebrated for its signature sidewalk surfers and yoga mat sandals. The brand is distinguished by its laid-back style, focusing on comfort and functionality.
Go deeper