Where to shop in New York

Find the streetwear shops, flagships and independents worth making time for. Choose an area that fits your taste, follow a suggested shopping route, or explore individual stores.

28 shops · 3 routes

Choose your shopping afternoon

Three areas, each suited to a different taste. Pick one to see its route below.

Suggested route

The downtown streetwear introduction

About 2 hoursAbout 18 min walking5 stops
StartBowery (J, Z)FinishBroadway–Lafayette St (B, D, F, M), about 3 min walk from the last stop

Walking times are estimates from the map, between shops, and don't include browsing. The total allows about 20 minutes in each shop.

  1. Get directions ↗↓ About 4 min walk to Noah
  2. Get directions ↗↓ About 2 min walk to Aimé Leon Dore
  3. Get directions ↗↓ About 7 min walk to Kith SoHo
  4. Get directions ↗↓ About 5 min walk to BAPE SoHo
  5. Get directions ↗
Directions for the whole route ↗

Shops on the Nolita → SoHo route

Each shop listed by branch. Stock changes, so the descriptions cover the usual range rather than what's in today.

A bright store interior in a former bank hall with arched windows, marble pilasters and an ornate white ceiling, a pale-blue smiling hand sculpture making a peace sign on a wooden floor, a wall of skateboard decks at the back, and racks of clothing along the sides beneath large colorful paintings.

Supreme New York

$$

The Manhattan store is the successor to the 1994 Lafayette Street skate shop and still sets the weekly release rhythm. Box-logo tees, hoodies, work jackets and decks; most pieces cost roughly $50–$200 at retail.

Bowery & LES · 190 Bowery, New York, NY 10012Open 11 - 7 (MON-SAT); 12 - 6 (SUN) · checked Oct 13, 2026
Photo: Supreme · official site
A bright clothing shop interior with a tufted reddish-brown leather Chesterfield sofa and glass coffee table on a red Persian rug, two upholstered armchairs, and clothing rails suspended from the ceiling on leather straps beside large windows looking out onto the street, with caps displayed on a shelf and the window ledge.

Noah

$$$

Brendon Babenzien's flagship holds the whole Noah range in one room: rugby shirts, oxfords, knitwear, tailoring and outerwear. Graphic tees start around $60, and jackets and suits run well into the hundreds.

Nolita · 195 Mulberry Street, New York, NY 10012Monday–Saturday 11 - 7; Sunday 12 - 6 · checked Oct 13, 2026
Photo: Noah · official site
A shopfront with green awnings over dark windows, potted plants, planter boxes and small café tables with red chairs on the sidewalk of a narrow brick-lined street

Aimé Leon Dore

$$$$

Teddy Santis's flagship mixes prep, 1990s New York sportswear and Americana, with Café Leon Dore a few doors down. Come for knitwear, trousers and New Balance collaborations; tees sit near $100 and knits climb past $300.

Nolita · 224 Mulberry Street, New York, NY 10012Monday – Saturday 11am – 7pm; Sunday 12pm – 6pm · checked Oct 13, 2026
Photo: Aimé Leon Dore · official site
A three-storey tan brick corner building with black awnings over every upper window, glass shopfronts at street level and a Treats window on the corner, greenery along the roofline and a 337 Lafayette billboard above, on a quiet street corner.

Kith SoHo

$$$

Ronnie Fieg's three-storey flagship, renovated inside a 1922 building, puts Kith's men's line beside outside designer labels and a deep footwear selection. House hoodies cost around $150–$200; collaboration sneakers vary by release.

SoHo & NoHo · 337 Lafayette Street, New York, NY 10012Monday - Saturday: 11 AM - 9 PM; Sunday: 11 AM - 8 PM · checked Oct 13, 2026

Carries032c, 1017 ALYX 9SM, 16Arlington, 7 DAYS Active, A-COLD-WALL, A.L.C., A.P.C., ABRA and 97 more

Photo: Kith · official site
A store interior with green camouflage sofas and a matching camo rug beneath a mirrored ceiling patterned with ape-head camo outlines, surrounded by white display bays holding rails of tees and shirts.

BAPE SoHo

$$$$

Nigo's Tokyo label in its downtown store: the Ape Head logo, 1st Camo prints, full-zip Shark hoodies and Bapesta sneakers. Tees start near $100 and Shark hoodies sit around $400–$500, so treat it as a deliberate spend.

SoHo & NoHo · 163 Mercer Street, New York, NY 10012Mon - Fri 11:00 - 7:00; Sat - Sun 11:00 - 6:00 · checked Oct 13, 2026
Photo: BAPE · official site

All shops by area

Every shop in this guide, including the route stops.

28 of 28 shops
Interest
Area
Price
Brand
NolitaSingle-brand flagships within a few blocks
  • $$$Directions ↗
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SoHo & NoHoSneakers, Japanese streetwear and selvedge denim
  • $$$Directions ↗
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Bowery & LESSkate, sneakers, denim and local labels
  • $$Directions ↗
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Williamsburg & GreenpointVintage, denim and workwear; longer walks between
  • $ – $$Directions ↗
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Midtown WestNepenthes on West 38th Street, the New York home of Needles and Engineered Garments.
  • $$$Directions ↗
East VillageTokio 7, a designer consignment shop on East 7th Street.
  • $$Directions ↗
Union SquareFlight Club on Broadway and Concepts on University Place, both a few minutes from the square.
  • $$$Directions ↗
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TribecaMaharishi on Lispenard Street, just south of Canal.
  • $$$Directions ↗

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Brands from New York

Labels founded in New York. Where a brand started and where you can buy it are separate: “In New York at” lists shops in this guide that are the brand's own stores. Open a brand to see them, with directions.

14 of 14 brands
Hoodies & sweatshirts · $$ · Founded 1994In New York at Supreme New York + 1 more
Hoodies & sweatshirts · $$ · Founded 2012Not in this guide's shops yet
Hoodies & sweatshirts · $$ · Founded 2015In New York at Noah
Sneakers · $$$ · Founded 2011In New York at Kith SoHo
Hoodies & sweatshirts · $$ · Founded 1995Not in this guide's shops yet
Hoodies & sweatshirts · $$ · Founded 2007In New York at Only NY
Trousers & pants · $$ · Founded 2015Not in this guide's shops yet
Hoodies & sweatshirts · $$ · Founded 2005Not in this guide's shops yet
T-shirts & graphic tees · $$$$$ · Founded 2005Not in this guide's shops yet
Hoodies & sweatshirts · $$ · Founded 2001Not in this guide's shops yet
Sneakers · $$$ · Founded 2014In New York at Aimé Leon Dore
Shirts & overshirts · $$ · Founded 2009Not in this guide's shops yet
Hoodies & sweatshirts · $$ · Founded 2012Not in this guide's shops yet
Trousers & pants · $$$ · Founded 2008Not in this guide's shops yet

Practical info

Clothing under $110 is tax-free

In New York City, clothing and footwear sold for less than $110 per item or pair is exempt from all state and city sales tax. At $110 or more the full 8.875% applies, so budget per item, not per basket. Source ↗

Most shops open late morning

Expect 11am or noon openings and 7pm closings, with shorter Sunday hours at many shops. Kith runs to 9pm Monday to Saturday, and Awoke's Brooklyn vintage stores open 10am to 9pm daily. Each shop card lists its hours. Source ↗

Sizes are American

Shoes come in US sizes, half a size above UK on Kith's chart: a US 10 is a UK 9.5 and an EU 43. Jeans go by waist in inches, and Self Edge publishes measured waists. Source ↗

Questions

Which area should I shop first?

Start in Nolita and SoHo. Supreme, Noah, Aimé Leon Dore, Kith and BAPE sit within about a 20-minute walk of each other, so the Nolita → SoHo route covers the best-known flagships in one afternoon. Do the Lower East Side next for skate and independent shops.

How long do the shopping routes take?

Each route has five stops and takes about two hours, allowing roughly 20 minutes per shop plus the walking. Williamsburg → Greenpoint is the most spread out at about two and a half hours. All three start and finish at a subway station.

Where should I go for skate shops or vintage?

For skate, start at Labor Skateboard Shop on Canal Street, then Supreme on the Bowery for decks and graphics. For vintage, cross to Brooklyn: Awoke Vintage in Williamsburg specialises in vintage denim, and Beacon's Closet in Greenpoint is a buy-sell-trade store mixing vintage with recent designer pieces.

Do you pay sales tax on clothes in New York City?

Not on clothing or footwear under $110 per item or pair: New York City exempts those from all state and city sales tax. Anything at $110 or more is taxed at the full 8.875%, so a $95 tee costs $95 and a $200 jacket about $217.75.

Which New York brands run their own shops here?

Supreme, Noah, Aimé Leon Dore, Kith, Only NY, Bode and Extra Butter were all founded in New York, and each runs a shop on this page. Supreme has two: one on the Bowery and one in Williamsburg.

Shops chosen by Disco editors. Addresses and hours come from each shop's official site, with the date we checked; walking times are map estimates between shops and don't include browsing. Researched, not visited.

Sources

  1. noahny.com
  2. wwd.com
  3. supreme.com
  4. tax.ny.gov, checked 2026-10-13
  5. kith.com, checked 2026-10-13
  6. umbrex.com
  7. highsnobiety.com
  8. en.wikipedia.org
  9. aimeleondore.com

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